Key Account Manager: Manchester & Liverpool
Role: KAM - Manchester & Liverpool
Location:Remote: Ideally Manchester or Leeds remote with Travel
Salary: £45,000 basic with Sales and Companywide Bonus incentive.
About Au Vodka
Au Vodka isn’t just a drinks brand, it’s a movement.
Born in Wales and recognised globally, we’ve redefined what a modern FMCG brand can be. From our iconic gold bottles to boundary-pushing flavours, we’ve built a brand that stands out, scales fast, and connects with a new generation of consumers.
Our ambition is bold: to become the first FMCG business founded in Wales to reach a $1 billion valuation.
We think global, move fast, and build category-defining brands from unexpected places.
Already sold across multiple international markets, we’re not just part of the spirits industry, we’re disrupting it.
Key Responsibilities
Primary Focus
• Manage and develop long-term relationships with designated key accounts, acting as their primary point of contact.
• Drive account growth through strategic planning, joint business plans, and aligning customer objectives with company goals.
• Monitor account performance, analyse sales data, and prepare regular business reviews for internal and external stakeholders.
• Collaborate closely with internal teams (marketing, logistics, finance) to maximise the customer potential and deliver gold service.
• Negotiate contracts, commercial agreements, and promotional activities to maximise profitability and volume.
• Identify and leverage cross-selling and upselling opportunities within key accounts.
• Resolve any account-related issues promptly and professionally, ensuring a high level of customer satisfaction.
• Drive new business opportunities through proactive outreach and relationship building.
Independent Free Trade Support & Prospecting (Secondary Focus)
• Proactively identify new business opportunities within the Independent Free Trade channel when required within your region.
• Support the on-trade channel with prospecting activities, customer meetings, and relationship-building initiatives.
• Provide cover and support for independent trade during peak periods, special projects, or strategic activations.
• Ensure the company maintains strong visibility and engagement within the independent free trade market.
Essential Requirements
• Proven experience in Key Account Management or a similar sales role within the on-trade sector.
• Strong commercial acumen with the ability to develop strategic account plans.
• Excellent negotiation and influencing skills.
• Highly organised with strong attention to detail and analytical capabilities.
• Ability to manage multiple priorities and adapt to changing business needs.
• Strong interpersonal and communication skills to build effective internal and external relationships.
• Self-motivated and able to work independently in a fast-paced environment.
• Flexibility to occasionally support field activities and prospecting efforts in the independent trade sector.
Why Join Au Vodka
High-growth FMCG business with global ambition
Opportunity to help build a billion-dollar brand
Fast-paced, creative environment with real ownership
No corporate red tape — your impact matters
What you’ll get:
Early Finish Fridays 4pm
Fresh lunches prepared daily by our in-house chef
State-of-the-art office with onsite parking
Companywide “win together” bonus scheme
Your birthday off
Epic launch parties and team events
Enhanced maternity and paternity leave
We move fast. We think big. We back our people.
If you’re ready to help take a brand from Wales to the world, Au Vodka is the place to be.
- Department
- Sales
- Locations
- Swansea Wales
- Remote status
- Fully Remote
Colleagues
Swansea Wales
Our Perks & Benefits
-
🏄🏻♀️ 30 days paid vacation
We value that you get more time with your family and friends. Therefore we offer everybody 30 days paid vacation. -
🕐 Flexible working hours
We value work-life balance highly, therefore we have flexible working hours. -
🥯 Breakfast at work
Every day we got breakfast at work. We want to make sure our colleagues have the energy to do their work properly. -
Regular social & team events 🕺
Once a quarter we celebrate our successes as a team.
Workplace, Culture & Diversity
Corporate culture is essential to allow the organization to differentiate itself. In terms of image on the one hand, it has strengths both internally and externally to consumers. It is indeed a source of cohesion and motivation of employees and it limits conflicts. With customers, it conveys a positive image and can develop a feeling of closeness to the company or even become a criterion of choice.